Consumer & Market Insights for Home Care Internship null

Your Role

The role of the Consumer & Market Insight (CMI) function is to show the business where and how to win. This is accomplished through the CMI mission to provide inspiration and provocation to drive transformational growth. This role requires the driving of strategic and transformational action with all key category and country stakeholders whilst becoming familiar with a wide range of qualitative and quantitative research methods.

Key Responsibilities:

• As Performance and Engagement your responsibilities would include:
• Identify Country/Cross-Category Growth Insights and Opportunities which lead to Transformational Actions.
• Distill insight from primary and secondary research/data (websites and social platforms: social, search, reviews) to drive growth in the business.
• Build and give a clear point of view from analyses as well as the outcome of research studies. You should then be able to articulate this point of view to key stakeholders and drive recommendations going forward.
• Provide analysis, reporting and insights on cross-channel campaigns and brand performance, often making recommendations for adjustment to marketing campaigns in-flight.
• Build knowledge of key markets, the category and consumers to inspire and inform projects, including bringing in and feeding the nuances of the local culture.
• Work closely with agency partners (Nielsen, Kantar, and other research partners), using various sources of data (including digital) to identify trends, opportunities and threats.
• Develop your own research skills, making full use of: CMI Portal, CMI Guidelines tools and templates, Training opportunities, coaching/ mentoring from line manager as well as working with Centres of Excellence.
• Be able to work and build a relationship with teams and colleagues within business team and CMI.

Key Stakeholders:

• Business Unit Leads
• Brand Managers
• Market Research Agencies, Advertising Agencies
• Category/Global CMI Team
• Consumer Technical Insight Team
• R&D, Customer Marketing, Finance
• Agency Partners

About You

Job Requirements:

• Currently pursuing a Bachelor’s Degree education in a reputable education institution, ideally with a background in Research/Data Analytics.
• Preferably those in 2nd year and above.
• Passionate in data analysis techniques
• Comfortable working with reporting, analysis and visualisation software (e.g. PowerBI, Brandwatch, Unmetric, Google Keyword Planner)
• Passionate in measuring and analysing online marketing campaigns
• Strong analytically minded, strategic thinker and numerically oriented.
• Ability to derive insights from integration of different data and connecting the dots.
• Ability to use data visualisation techniques to tell a story and be able to articulate findings to senior business stakeholders.
• Ability to take a brief and help ensure that the research will deliver what their internal customer needs.
• Ability to collaborate seamless and lead across agency partners and internal Unilever teams will be crucial.
• Good facilitation skills to be able to build capabilities of CMI and Business Partners through facilitating sessions.
• Strong communication skills in both written and verbal are needed to work with different functions and land insights and messages in a compelling way.
• Strong attention to details.

Benefits

If you join as a full-time employee, you will have access to the following:

• Physical,Emotional,Mental wellbeing
• Base salary
• Awarding excellence
• Shares schemes

Training & Development

At Unilever Malaysia, interns receive comprehensive training and development through onboarding programs, hands-on project work, mentorship, skill workshops, networking opportunities, regular performance feedback, career development sessions, and exposure to the company’s values and culture, all aimed at enhancing their skills and preparing them for future careers.

Career Progression

At Unilever Malaysia, career progression typically starts with entry-level positions where employees learn the fundamentals, advances through mid-level roles with increasing responsibilities and leadership opportunities, and can culminate in senior and executive leadership roles, all supported by robust training, mentorship, performance feedback, and opportunities for internal mobility and global exposure.

Sources

The following sources were used in researching this page:

• unilever.wd3.myworkdayjobs.com/en-US/Unilever_Experienced_Professionals/job/Unihome-Malaysia-Office/Internship---Consumer---Market-Insights-for-Home-Care_R-92313?q=intern&locationCountry=972dc4ba8d454bc0b893ff84b1529077
• unilever.com/benefits-learning-wellbeing
• mercedes-benz.com/careers/pupils/
• youtube.com